Tuesday, January 19, 2010

HELP HAITI. Send a text.

Texting is a very quick and easy way to get it done. It's so easy. Wow, this might go on record as the biggest text "giving" campaign ever. We've all seen the advertising community attempting to harness the power of twitter and texting. It seems like cause marketing creates the most emotional response that gets people motivated to reach out. Check out the Red Cross or The United Way. (see below)

Red Cross: text message "HAITI" to 90999 and make a $10 donation to support the American Red Cross Haiti relief efforts. Donations will appear on customers' monthly bills or be debited from a prepaid account balance. Message and data rates may apply. To opt-out, send "STOP" to 90999. To see the terms applicable to donations, please visit www.mgive.com/A. Receipts for donations are available at www.mgive.org/receipt.

* The United Way also is accepting donations. Go to liveunited.org or call 1-866-404-5826. People also can make a $5 donation by texting "HAITI" to 864833 (United

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