Wednesday, January 19, 2011

Mobile payments are coming to Starbucks

Now you can use your iPhones, iPod Touches or BlackBerry to buy an iced Trenta!

Charbucks says mobile payments can be made at almost 6,800 company-run stores and more than 1,000 Starbucks in U.S. Target stores.

This is great! Now you can give them all of your data -- including your location. Big Brother aka Starbucks says the program will make it easier and faster for its customers to make purchases. Customers can download a free Starbucks Card Mobile App to get started.

Aside from making purchases, customers can use the app to manage their Starbucks Card account, check their card balance, reload their card with any major credit card, check their My Starbucks Rewards status and find a nearby Starbucks using the store locator feature.

And don't forget -- Big Brother is watching!

Thursday, January 6, 2011

Starbucks logo fiasco?

In the never-ending trend to evolve and go retro at the same time, Starbucks unveils its new "stripped down" logo. Recently, the coffee chain went back to their roots by reformulating their drip coffee and called their original logo back into action. Now it's time to play in the big leagues where only Nike and Apple reside successfully sans type.